FAQ’s

Frequent Ask Questions

1. Why is branding important for my business?

• Branding is crucial because it helps differentiate your business from the competition, build trust with customers and create an emotional connection with your audience.

2. What is the process to create an effective branding?

• Our process involves research, concept development, design and review to ensure that your branding reflects the essence and values of your business.

3. What does a typical branding package include?

• Our packages usually include logo design, color palette, typography, graphic elements and a visual style guide to maintain consistency.

4. How is the style and aesthetics of branding determined?

• We work closely with you to understand your vision and your target audience, then we develop a style that aligns with your values and resonates with your audience.

5. Do you offer graphic design services for digital and traditional marketing?

• Yes, we provide graphic design for a wide range of needs, including digital marketing, printing of promotional materials and more.

6. How can I use branding to improve my brand recognition?

• We use consistent branding strategies at all points of contact to increase the visibility and remembrance of your brand among your audience.

7. Can you help me update my existing branding?

• Of course, we can refresh your existing branding so that it reflects your evolution as a business and remains relevant in a changing market.

8. What is the difference between a logo and a complete visual identity?

• A logo is only a part of the visual identity; it includes elements such as colors, typography and graphic styles that work together to represent your brand in a cohesive way.

9. How can I measure the success of branding in my business?

• We can establish tracking metrics such as brand recognition, customer engagement and increased sales to evaluate the effectiveness of your branding.

10. How long does the branding creation process take?

• The time may vary depending on the complexity of the project, but it usually takes from several weeks to a few months to complete the branding process.

11. What information do you need from my business to start the branding process?

• We will need details about your history, values, target audience, competition and any existing branding material you have.

12. What happens if I am not satisfied with the proposed design?

• We offer unlimited revisions until you are completely satisfied with the final design, working closely with you to ensure that your expectations are met.

13. Do you offer product packaging design services?

• Yes, we provide product packaging design that is not only visually appealing, but also functional and highlight your brand at the point of sale.

14. What elements are included in a visual style guide?

• A visual style guide includes details about the correct use of your logo, colors, typography, images and any other visual element of your brand.

15. How can I ensure that branding reflects the values of my company?

• We work closely with you to understand your values and make sure that your branding reflects them in an authentic and coherent way.

16. Do you offer web design services as part of branding?

• Yes, we can create a website that reflects your branding and provides an exceptional user experience for your customers.

17. How can I protect my branding from being copied by others?

• We can help you register your branding assets, such as your logo, as intellectual property to legally protect them against unauthorized use.

18. Can you create designs that adapt to different platforms and devices?

• Yes, we design with a focus on responsiveness to ensure that your branding assets look good on a variety of devices and platforms.

19. Do you have experience working with companies in my industry?

• Yes, we have experience working in a wide range of industries and we adapt our approach to meet the specific needs of each client.

20. How can I maintain the consistency of the branding in all my communications?

• We provide a detailed visual style guide and are available for continuous consultation to ensure that your branding remains consistent in all communications.

21. What happens if I need changes to the design after it has been finished?

• We are available to make changes after the completion of the design, either to adapt to new needs or to keep your branding updated over time.

22. Can you work with my internal marketing team to implement the branding?

• Yes, we work closely with your internal team to ensure an effective and consistent implementation of your branding in all marketing initiatives.

23. Do you offer printing services for promotional materials?

• Yes, we can help you coordinate the printing of promotional materials to ensure that they perfectly match your branding and brand quality.

24. What if I want to make adjustments to the branding in the future?

• We are here to help you with any future adjustment or evolution of your branding to ensure that it remains relevant and effective over time.

25. How will they communicate with me during the branding creation process?

• We maintain open and constant communication through email, calls and meetings to ensure effective collaboration throughout the process.

26. What is the estimated delivery time for the designs?

• The delivery time depends on the complexity of the project, but we will provide you with a clear schedule and keep you informed about the progress at all times.

27. Do you have experience in creating branding for new companies?

• Yes, we have helped numerous new companies to develop branding from scratch and we are familiar with the unique challenges and opportunities they face.

28. Do you offer consulting services for branding strategies?

• Yes, we can provide strategic consulting to help you develop an effective branding strategy that drives the growth and visibility of your business.

29. How can I keep my branding up to date with current trends?

• We are attentive to the latest trends in design and branding and we can work with you to update your branding so that it remains relevant and attractive to your audience.

30. What can I do to ensure effective collaboration during the branding process?

• We maintain open communication, clarity in objectives and expectations, and we encourage continuous feedback to ensure effective collaboration and successful results.

Coming Soon

  • Strategy

    We’re about people

    We put human beings at the forefront of everything we do, ensuring our ideas and plans are culturally rich and consumer-led.  We approach strategy with practicality, humility and empathy. We believe that brands today can’t rely on a single, generic message served to a mass audience, the most effective way to drive relevance and growth is by speaking specifically and differently to people based on who they are, by listening and understanding.

  • Consulting

    Borrow our brains

    Deep-dive into the current state of consumer attention and immerse your team in emerging areas of culture to gain an in-depth understanding of what it takes to drive relevance in today’s landscape. You’ll work alongside some of the most seasoned, progressive and consumer-obsessed strategists, creators and media platform specialists in the industry to unlock modern solutions to your biggest business challenges. Walk away with a volume of actionable ideas that can be put into market and a robust, strategic roadmap for how to build sustainable relevance for your brand across a broad spectrum of consumers.

  • Media

    Business outcomes. Not potential reach.

    We’re relentlessly focused on one thing: driving business results for brands.  This means having a deep respect and intimate knowledge of channels where consumers are spending their time, and building modern planning, buying and analytics disciplines that drive consumers to act.  While the industry has been built on reach and efficiency, we’re upending the model, to understand attention, relevance and results.

  • Creative

    Curiosity unleashed


    A truly consumer-centric storytelling engine. We lean on the power of all our creative ideas, both client and agency to find "right" based on consumer reactions vs guessing and having to be right with our opinions and subjectivity. The result? Powerful creative that works born from the consumer up. We are a modern mix of traditional thinkers of yesterday and internet-centric storytellers of todayCuriosity unleashed
    A truly consumer-centric storytelling engine. We lean on the power of all our creative ideas, both client and agency to find "right" based on consumer reactions vs guessing and having to be right with our opinions and subjectivity. The result? Powerful creative that works born from the consumer up. We are a modern mix of traditional thinkers of yesterday and internet-centric storytellers of today.